Tool unveil new logo

Some of you might know that Tool have an official Instagram account, and a few hours ago via that account some new artwork was revealed, which I expect is the new Tool logo for their upcoming album. Here it is:

View this post on Instagram

#tool2019

A post shared by Tool (@toolmusic) on

There have been some mixed responses to the logo in the forum and other social media, including the inevitable poop jokes, but I don’t mind it!

Hopefully we’ll see some information about the record, and how we can buy it soon!

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bent eye
Member
bent eye

It’s growing on me. I guess people are just used to the old logo that we’re used to seeing. The new one definitely has an Egyptian feel to it IMO.

gtprina
Member
gtprina

It’s growing on me too.

DRURY
Member
DRURY

I’m intrigued by the logo…..could look very cool with a hi res version on a CD.

mattw
Member
mattw

My initial reaction to it is way more positive than my initial reaction all those years ago to the 10,000 days TOOL logo/font… or even the Lateralus logo/font. So hopefully that’s a good sign 🙂

I also find it funny we are excited by just font. I guess 13 years does that…

atakx
Member
atakx

Eye of Horus is hidden there.

joey joe joe shabadoo
Member
joey joe joe shabadoo

I think the Aeon of Horus might be a theme.

joey joe joe shabadoo
Member
joey joe joe shabadoo

I think the Age of Horus might be a theme on the new album.

joey joe joe shabadoo
Member
joey joe joe shabadoo

I think I have repeated.

Naimed
Member
Naimed

Meh…Hate the gold, I don’t like it. I was more in for a more simplistic design. To me, it kinda looks cheap.

Jethro Tool
Member
Jethro Tool

Really like it. Would look good embossed on sleeve.

itoolizer
Member
itoolizer

Yuck. Doesnt look, or feel very “toolish” at all. Just an opinion…

MegaGil08
Member
MegaGil08

The thing I like most about this one is the numbers in the middle telling me there’s a new cd in about a month. Aside from that I like it, but it’s different and might grow on me more over time. I always did think the 10,000 Days Tool logo read as “fool”… but tbh I kinda liked that about it.

cultiv8420
Member
cultiv8420

I remember not liking it, and thinking it was an April fools joke. Now, I have a decal on my car with that logo, and very much enjoy it.

Jethro Tool
Member
Jethro Tool

along with tool can def make out 2019 and chod in that logo…

ahlaphus
Member
ahlaphus

Me thinks we’re seeing ‘half’ of what’s to come. Maybe the packaging will be an orb of some sort, logo wraps around? The golden ratio is in there, logo might spin on a cd case to form a continuous spiral? Adam will animate it somehow, just a little too generic right now.

Z-Werewolf
Member
Z-Werewolf

MOVEMENT! We’re getting at least something in this period of silence. I think it looks cool. There’s a lot going on and I’m very interested in seeing the artwork.

rushtoolman
Member
rushtoolman

Kind of neat. To me I’d think this should squash the idea that there are issues within the band that would cause a delay in the release, since we haven’t had any real updates in a while.

Naimed
Member
Naimed
Z-Werewolf
Member
Z-Werewolf

I don’t see a “Verified” check mark on that account are we sure that’s really TOOL? They also only have a Facebook and Twitter app icon under their “Socials” dropdown menu on the toolband.com site.

Bogus TOOL instagram?

Naimed
Member
Naimed

Its on the same account as the tool logo reveal, only 1 hour ago…

Z-Werewolf
Member
Z-Werewolf

The only logo update I saw was on TOOL’s officially verified Facebook account and there is no reference to an Instagram account on that Facebook page. Their Facebook page has a verified check mark and the Instagram page you’re referencing does not.

Naimed
Member
Naimed

Tool posted the new logo on facebook 2 hours ago, while the Instagram page had it almost 24 hours earlier… just saying…

Naimed
Member
Naimed
Z-Werewolf
Member
Z-Werewolf

This is on their Instagram page…

“Tool
The Official Tool Instagram Acct. Expanding Hearts, Souls, and Minds since 1991. Twitter- @tool”

That doesn’t sound like something TOOL would have on their Instagram… Seems fake to me and without the checkmark It’s not official.

limeygringo
Member
limeygringo

Not necessarily true! George Clinton’s Instagram doesnt have a check mark, he was complaining about it on his page. He goes live a lot, so you know it’s him.

Plus I think the band photos are exclusive to that Instagram. They aren’t found anywhere else and they were taken on stage.

Plus the logo and Opiate loops were up at the same time as the Twitter/Facebook.

bent eye
Member
bent eye

That Instagram is legit. It doesn’t have a blue tick yet but that is definitely their official Instagram.

Z-Werewolf
Member
Z-Werewolf

Agreed we figured it out. I don’t have Twatter and that’s where they announced it. Didn’t see an announcement on their Facebook page.

Naimed
Member
Naimed

Oh wait….. Opiate is exactly 10.000 days old this friday.

They posted the date with that opiate cover: 10 march 1992.

According the 10000 day calculator its this friday!!!

https://www.instagram.com/toolmusic/
https://www.durrans.com/projects/calc/10000/index.php?dob=10%2F03%2F1992&e=mc2

its happening!

Z-Werewolf
Member
Z-Werewolf

Ah gotcha! It was on the Twitters which I don’t have. Seems like they must be in the verification process still?

Naimed
Member
Naimed

Not sure if they care?

Z-Werewolf
Member
Z-Werewolf

Good point! Either way… it seems that we’re getting some movement finally. Will be interesting to see what unravels in the next month.

I’ve got some things to speculate about “Opiate” being 10,000 days old on Friday but I’ll keep it to myself so I don’t upset “Maynerd” (but seriously, that could be when they release a certain video which may or may not be interesting to some or none).

Stuff to be excited about…

Naimed
Member
Naimed

Only thing i could image is that they going to release the rerecording of the Opiate video that was previews to vips a while ago. It could act as a promotion thing for the new album, because the rumours that there is no clear or suitable single from it.

Maynerd
Member
Maynerd

Thanks.

Naimed
Member
Naimed

Another thing that i think is interresting, It’s ambigram. But not only the logo itself, but with the mirrored logo on the bottom too. Could it not be that the title of the album is just in clear sight all the time and it’s an self titled record? Is it just Tool – Tool?

limeygringo
Member
limeygringo

The title appears to be hidden under the date in the Facebook cover photo version. Definitely not Chod or self-titled.

Z-Werewolf
Member
Z-Werewolf

Good eyes! There is something there for sure!

limeygringo
Member
limeygringo

Lol, not my discovery! Someone on reddit caught it and I’m merely piggy backing.

L-Hol
Member
L-Hol

Title confirmed “ambigram”

joey joe joe shabadoo
Member
joey joe joe shabadoo

Yes they’re trying to crack the code now as we speak.

bent eye
Member
bent eye

New theory is that we’ll get something Opiate related this weekend. It’ll be 10,000 Days since the Opiate EP was released. Maybe the new version will be the first ‘single’ from the new album.

syndicatesin
Member
syndicatesin

Close to figuring it out
https://imgur.com/a/XirMMr0

bent eye
Member
bent eye
Maynerd
Member
Maynerd

Album title should be revealed before 30th July because there is Sony 1st quarter earnings announcement on the 30th which will also detail all upcoming releases.
Tool will have to be on this list.
https://www.sony.net/SonyInfo/IR/library/presen/er/

adoxnz
Member
adoxnz

Hmm. Interesting re. the hidden bits and the hilarious reddit discussion trying to dissect it. Tool fans are funny. How could you resist stirring that pot. Maybe there’s something to it. Maybe they’re just fucking with us. I like the shape of the logo. I think the swirly effect on the date looks crap / outdated af. Also think the logo itself looks weirdly rendered? Too much detail for how small or compressed it is? Given how incredible all the visual work for Tool usually is, I find it a bit weird, looks like it fits on a 90’s website… Read more »

lumps
Member
lumps

Can’t wait to see the rest of the artwork on the new album. The new logo looks interesting. My favorite will probably always be from Lateralus, but this new one is quite different, so we’ll see.

Cant wait to see whats going to happen in the coming weeks. It seems like there’s gonna be more news dropping soon (this week). At least I hope.

And I still wanna know what that text is thats buried in the background of that post.

bloo-mune
Member
bloo-mune

tonight I’ll be listening to ABBA GOLD while wearing some JOOP cologne!

Maynerd
Member
Maynerd

Tool just uploaded animated video of undertow album cover with that album’s release date written under it on their Instagram account.

bloo-mune
Member
bloo-mune

If the logo was made of real metal it would make a nice bottle opener. JOOP! Cologne. It’s stuck in my head, can’t stop thinking about it.

joey joe joe shabadoo
Member
joey joe joe shabadoo

Binoculus?

tool
Member
tool

Hello fello tool fans. Been lurking on fourtheye for years. Surprised to see this username was not taken yet! Just wanted to share my thoughts. My guess is the title will be something along the lines of reincarnation or immortality. The hints given point to this: Egyptian new logo, the Pyramid background, a/descending (Stay Alive), the Egyptian like synth sequence during the album release date announcement whilst on last tour. Invincible – Fountain of youth, living forever, godlike (Caligula). Egyptians believed in afterlife, and rebirth (essentially being immortal). The Roman hints leads me to believe tool will likely use Latin… Read more »